Book of Branding Book Summary

In 'Book of Branding', Radim Malinic unveils the art and science behind creating impactful brand identities. With striking visuals and compelling narratives, he takes readers on a journey through the principles of effective branding. Malinic combines practical insights with creative inspiration, making it an essential guide for designers and entrepreneurs alike. Each page is filled with thought-provoking ideas that challenge conventional wisdom and ignite the imagination. This book isn't just about branding; it's a call to elevate your vision and craft unforgettable experiences.

By Radim Malinic

Published: 2019

"Branding is not just about being seen; it's about being understood, creating connections that resonate and inspire action."

Book Review of Book of Branding

Book of Branding is an essential addition to the start-up toolkit, designed for entrepreneurs, founders, visual designers, brand creators and anyone seeking to decode the complicated world of brand identity. The conversational, jargon free, tone of the book helps the reader to understand essential elements of the brand identity process. Offering first hand experience, insights and tips throughout, the book uses real life case studies to show how great collaborative work can be achieved. Book of Branding is a creative guide for new businesses, start-ups and individuals, which puts visual identity at the heart of brand strategy.

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Branding is not just about being seen; it's about being understood, creating connections that resonate and inspire action.

Book of Branding

By Radim Malinic